In a commitment to support the digital growth of Nigerian creators, Meta, the parent company of Instagram, has announced its dedication to nurturing the country's thriving creator ecosystem, which holds significant global cultural influence.

During the recent launch of the Creator Lab in Nigeria, Moon Baz, the Creator Partnerships Lead for Africa, Middle East, and Turkey at Meta, shared the company's enthusiasm for fostering the talents of emerging and aspiring creators on Instagram.

He highlighted Nigeria's already flourishing creator community and emphasized Meta's determination to aid these creators in their creative journeys and careers.

Baz stated they are excited to launch Creator Lab Live in Nigeria, a first-of-its-kind event by Instagram to support emerging and aspiring creators to grow on Instagram. Nigeria already has a thriving creator ecosystem with a global cultural influence and provides an excellent opportunity for them to support Nigeria as they navigate their journeys and careers.

They recognize the amazing content they create across our family of apps and are committed to helping creators grow their communities and make a living across the platforms. As we work toward shaping the future of digital content and experiences, we are excited and invested in giving creators a home base to build community and create engaging content through various content formats and creative tools.

The company's creator lab program brings creators together in person, offering opportunities to connect with fellow creators, participate in immersive workshops, and explore the latest innovations within the Meta ecosystem.

The recent program, held in Lagos, welcomed over 40 creators and influencers. Notably, in 2022, Meta organized a Creators Day event in Lagos, aiming to empower creators by equipping them with the skills and knowledge necessary to establish and grow their brands while improving their earnings.

The company's creator lab program brings creators together in person, offering opportunities to connect with fellow creators, participate in immersive workshops, and explore the latest innovations within the Meta ecosystem.